Unsubscribe from spam lists
The position of the DMA is that "spam is freedom of commercial speech", and that the rights of their members to send you spam override your rights to not have your private email mailbox filled with unwanted spam at your expense. Congress that spammers can self-regulate themselves. It will not get you off any spammers lists so don't waste your time.
Spamhaus knows of no U. Many other countries DMA organizations do not support the views of the American DMA and instead work with legislators and anti-spam groups to eradicate spam, not to further it. Spamhaus has only the highest praise for forward-thinking organizations such as the Australian DMA who were instrumental in lobbying in favor of Australia's very effective opt-in anti-spam law.
Have you paid to add your address to a "Global spam remove" service, yet your spam volume only seems to be increasing?
Spam 'Remove-You' Services are at best a scam and at worst a 'live address' confirmation system for the spammer. Often Spam Unsubscribe services pretend to be "anti-spam" sites and claim to be able to remove your address from spammers' lists, for a fee of course.
Some pretend to be affiliated with government consumer protection agencies or antispam organizations. None are, they are all scams designed to separate you from your money. The Remove List theremovelist. When "Unsubscribe" is clicked, a message is sent to the address specified in the List-Unsubscribe header only mailto is supported at this time and the sender's From address is added to the user's personal block list.
I'm worried that this behavior will confuse users when they try to resubscribe later. The Spam-L mailing list is a good example of the List-Unsubscribe and other RFC headers in use for a discussion style mailing list.
August 27, By placing the List-Unsubscribe header within the signed portion of the headers and message, receivers can be sure that the header is legitimate and has not been modified or falsified.
As an additional safeguard, receivers might choose to only recognize List-Unsubscribe URLs whose domain name match the authenticated domain. In this standard example, the List-Unsubscribe header is signed within the DomainKey signature and the URL within matches the domain that has been authenticated. This List-Unsubscribe header is suspicious because it is not within the DKIM signature and goes to a different domain than the one that is authenticated.
If you're having trouble implementing the List-Unsubscribe header or an Unsubscribe button, I'd love to try and help. Send me an email at list-unsub deliverability. Here is an example of a default Lyris configuration with the List-Unsubscribe header. Lyris really implemented this well not surprising since I was working very closely at the time with John Buckman, founder of Lyris. August 30, 3: At LashBack , senders are often approaching us asking whether they should use the list-unsubscribe header.
By and large, the biggest concern many senders have is the impact the use of the list-unsubscribe header may have on deliverability.
While the presence of the word 'unsubscribe' may be perceived as a sign of commercial email, I am not aware of any cases where messages may be filtered for the mere presence of this word, yet alone the list-unsubscribe header. Several years ago, Spam Assassin did assign points for the list-unsubscribe header, but these tests were moved in version 3. If filtering companies and ISPs were to filter mail based on the list-unsubscribe header, they'd be filtering some of the best mail that consumers want, including the following:.
Without spelling out all the benefits of the list-unsubscribe header, I urge senders to ignore any fears of a negative deliverability impact. Next time, I will spell out how it can actually improve deliverability. Posted by Eric L. StrongMail has always had the ability to add in custom headers since its inception.
This mean of course that any customer can take advantage of the List-Unsubscribe header today and it has already been tested in customer situations with success. You can specify a specific email address to send un-subscription requests to or even use a un-subscription URL if supported by the receiver. The StrongMail platform offers many different methods for allowing end-users to unsubscribe.
As customers take advantage of our extensive reporting system which again includes support and reporting of un-subscriptions internally, they can make this a seamless process when combined with the List-Unsubscribe header. In StrongMail, the unsubscribe system can also generate a personalized and unique unsubscribe option for each email based on the recipient and campaign. You can apply the uniquie option as well for the List-Unsubscribe header by applying "List-Unsubscribe: Learn more about Unsubscribe from the Lashback blog.
ReturnPath just posted about List-Unsubscribe to their online resource center. From Google's Bulk Email Sender guidelines:. This is not a substitute method for unsubscribing. Well, if this posting by Bill Nussey is as prophetic as most of his comments, we may see an Unsubscribe button at AOL in Here is an example of a default MailUp configuration with the List-Unsubscribe header.
MailUp implemented this header since the new version 6. This header is by default added to each email message sent by our customers. Only MailUp resellers can customize it. The link provides a one-click unsubscribe: Please report abuse here: You should be able to just include the List-Unsubscribe header normally. Ideally, it would be after the Domain Keys header so that the List-Unsubscribe header is signed as well.
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